Oct 30th 2007

why did they do this?

Hey guys,
its pretty late and ive been finishing up some stuff for tomorrow and something came to my mind. I just recently got a new cell phone: the sidekick LX which is the new model of sidekick phones. What came to my mind was how poorly marketed the new phone was. I did not know about the new sidekick until an affiliate from my network leaderclicks imed me asking if i could purchase a “sidekick lx” as his affiliate rewards gift (By the way, that affiliate got his gift :D)! I would think sharp/danger inc would be extremely good at marketing the new phone as the release of the sidekick 3 was highly marketed and talked up, why nothing for the lx??

Any ideas?

On another note, Ad:tech is just a few days away and I am really excited to be able to travel to new york for ad:tech. It should be a ridiculously exciting event and i hope to build up my contacts by a few hundred :D If your going to ad:tech hit me up :P!

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Aug 7th 2007

Really Defining Search Marketing

So Today (Monday) i recieved an e-mail from somebody who really wanted me to go in depth about what i do online and to really give the ‘new edge’ affiliate marketer the basic tips to really optimize campaigns, sites and earn the bragging rights to say “i earn money online.”

First off; wanted to let everyone know why i have been busy/not blogging as often. First of all i am in the process of launching an affiliate program. Right now its just personal friends as my affiliates and we are doing great; i am hoping to release the network to you guys at the end of my week. E-mail me if interested gevirtz media @ gmail . com
The other big project ive been working on is Uploadkey.com a project that ive been working on september. I am now officially able to give out a link as my developers are ready to start testing. I will post more in depth later this week.

Now; before i go in depth i want to give this little ‘explanation of what i do’ in ‘english’ this is what i usually tell people who ask me who arent computer geeks like me. “I generate leads for companies by generating traffic through a program called Google adwords which consists of the little ’sponsored links’ on the right page of google search” than they usually ask me how i make money with that and i say “when someone clicks on it i make money when the user signs up for the service or buys whatever i am promoting; than i am paid for a lead.” thats my non nerd explanation heres the good version now guys.

Now i am mainly promoting offers that i have on my network; some dating, some ring tones and now starting to do search on my Uploadkey.com project. When i do search campaigns i usually try to keep the concentration of keywords, ad groups, and ad’s small vs. the way i started (collecting as much as possible). Sure it lowers the click volume but i really like only paying for refined traffic. Why spend an extra 500.00 a day on less relevant lower converting clicks? It really helps :P

Campaign optimization is usually a hipe so i cant give very advanced suggestions and methods to keyword optimization but i will just give a few ‘ideas’ to optimize your campaign. 1st: Dynamic Keyword insertion (the {keyword:backup word} feature) can be a great addon to your ads if you somehow integrate it into your landing page ( purchase {keyword} now or something? ) This usually ads a great deal of trust to the user because they feel that you the vendor (your landing page) really know what they want. Another idea is to keep your bids low even if the google traffic estimator says your ad spot will be 4-6 and it will cost you $2-$3 per day; I have seen the google estimator say my ad spot would be 4-6 and i would get 1-2 clicks for $2-4 per day at .75 per click/following which i would bid $.25 per click and get spots 1-3 and get 500 clicks a day on one or two keywords (This is not always true!!). Last but not least; On your landing page i recommend making sure your landing page is seo friendly. It really helps with googles lame quality score!

Quality websites; I have seen people make money by investing/paying to have small sites coded for Under a thousand dollars and love to encourage small start up projects but currently i am in the process of a long haul site: Uploadkey.com (the name might change by the way) so i am not the type of guy to give advice on new small sites except for the 1 thing i do when i start a site. TIP: Whenever i make a new site i usually goto text-link-ads and spend about $50.00 on links just to send the new domain name/site a little trust.

Getting into an internet busy can be a profitable but very hard endeavor to jump into especially if you have little/no internet knowledge. But it is very doable. For vague tips and ideas i really can only encourage to not be hesitant to ask internet experts (webmasters, programmers, me, and other people that might not seem willing but are usually more than willing to give a “noob” some tips and help you become the next rich net mofo… lol

Tomorrow im going to be doing a combo which will consist of information on my new network+some ideas i have which i need to throw around with you guys to see if it could be profitable. (promotional ideas).

It’s good to be back guys,
later
p.s. is anybody going to the cpaempirebreakaway?

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June 13th 2007

I GOT ON SHOEMONEY WOOO

WOW, what a freaking day!! last night i saw shoemoney’s post about picking a PPC network and i decided to shoot him an e-mail. It was totally a great idea. I actually made it to his blog and got a whole post just for me :P. To be honest i think the auctionads shirt totally helped me get on there :D!! Thats awesome :P

If You haven’t seen “my post” check it out Here

My Birthday is soon =D

Since i got on shoemoney i will be going more in depth on why my favorite search engine for advertising is Yahoo.com and not google, msn, ask, or all the other search engines. I also just wanted to let everybody know that i really appreciate the continued support to the growth of cpashare.com I am having one hell of a time writing (well trying to at least).
Thanks,
Harrison

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June 12th 2007

Watching My Feedburner

Whenever i get a chance i head over to my blog (the one your reading now) and check my feedburner stats. Its weird how i go up to 100 and back down to 80 so quickly. I want to see if i can maintain a 125 subscription base and was wondering if You could help me by telling your friends about my and my blog. Although i dont make money on this blog I am trying to build something cool up and I feel that more subscribers will help me with this.

You know how shoemoney.com and his shirts?? Well i’ve been thinking about getting a cool logo like his and printing shirts too. But since I’m nice I’ll give em out for free :p and just ask you take a picture with your sexy Cpashare.com shirt :D

One big different thing between me and shoemoney is that I dont see people who have a slight risk at injuring my image as a liability!

I’ll let everybody know
harrison

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April 19th 2007

Establishing a brand

I have talked with numerous affiliate marketers about what they feel the strongest about when optimizing a conversion rate/bettering the changes of a sale and I have come to the conclusion that establishing a brand can be complicated but is probably the best alternative to not making any money at all :D.
When i google competitive terms like Refinance and Mortgage most of the sponsored listings are specially designed landing pages which rout people to an actual offer landing page. I believe this is becoming “In” and redirecting users with a meta-refresh is becoming “Out.” I’ve ask friends of mine what they thing and we both agreed that building a brand for your ring-tone or refinance offers (or any offers) will increase your ROI. I am not suggesting you spend hundreds of dollars to create a “cute” little landing page and put links to 850,000 offers onto it. I am just recommending that establishing a name for your specific landing pages will probably optimize your conversion rates.

For example; when you google “Hip Hop Ringtones” the first two ad-words advertisements are:
HipHopRingtones

If you notice the first advertisement is actually a full website with links to CPA offers. I am guessing that the first advertiser up there is seeing a better return compared to the 2nd guy (first off the second guy says get “HOP” ringtones in addition to being a very ugly standard website with 4 buttons to different carriers). The first page is more of a straight to the point page but is more colorful and probably makes more money. Just a few colors tags and maybe a brand (such as “Get-Your-Ringtone.com” -the site i pointed out*).

Its just an idea… Post your feedback
Harrison

* I have nothing to do with www.Get-Your-Ringtone.com

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